Marketing Specialist – Inbound/Outbound
Corporate/Conroe TX
Job Description
The Inbound/Outbound Marketing Specialist is focused on developing and converting contacts to leads and leads to customers through FSG’s various marketing channels. The Inbound/Outbound Marketing Specialist will work to gain new contacts and develop existing ones to the point of conversion from contact to lead and lead to customer.
Duties and Responsibilities
- Answer incoming sales calls
- Make outbound calls to listed leads and contacts.
- Respond to inbound emails and direct them to the appropriate associate or department
- Gather basic information from prospective customers and enter into lead management software
- Follow up with inbound inquiries to encourage engagement, provide helpful content, and schedule product demonstrations
- Quote projects as necessary, work with contractors to gather labor quotes, and deliver quotes to customers as requested.
- Support marketing team with day-to-day activities
- Daily follow-up phone calls with inbound leads
- Assist Marketing team with other ad-hoc marketing-related activities and projects
- Tracking the performance of the campaign
Qualifications
- Exceptional communication and interpersonal skills.
- Excellent organizational skills.
- Focused, energetic, and driven
- Ability to interact with internal peers and management
- Proficient in GSuite and MS Office (Word, Excel, PowerPoint).
- Ability to prioritize assignments to anticipate and meet multiple deadlines.
- Detail- and results-oriented self-starter with disciplined workflow practices.
- Comfortable analyzing data and consumer research.
- Creative thinker with the skills to analyze marketing challenges and develop effective marketing solutions.
- Demonstrate initiative and a positive proactive mindset.
- Must work independently and with a group of peers.
- Travel Required
- No
- Division
- Corporate
- Position Type
- Full Time
- Exempt Status
- Exempt
- Reports To
- Director of Marketing