Archive for October 2012
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Read MoreBrighter Swim Lanes
FSG Indy recently replaced sixty-eight, 400 watt Metal Halide fixtures in the Fishers YMCA Natatorium with sixty-eight, 115W LED Retrokits from SimplyLED.
Read MoreThe funnel is dead. The new consumer decision journey
David Edelman McKinsey partner leading Digital Mktng Strategy Practice Here is a graphic I use all the time to describe the consumer decision journey (CDJ). I like to say that the funnel is dead, because it’s outdated. Today’s consumer takes a much more complex iterative path thru and beyond purchase. The classic funnel shows an ever-narrowing array…
Read MoreShipments of LED-Based Street Lights will Surpass 17 Million by 2020
Shipments of LED-Based Street Lights will Surpass 17 Million by 2020 By BusinessWire via The Motley Fool Shipments of LED-Based Street Lights will Surpass 17 Million by 2020, According to Pike Research BOULDER, Colo.–(BUSINESS WIRE)– The market for street lighting is in a period of dramatic transformation. New lamp options have recently become available for…
Read MoreLight Exposure Could Help Alzheimer Patients
A new study from the Lighting Research Center (LRC) at Rensselaer Polytechnic Institute lays the foundation for the importance of tailored light exposures as a viable treatment option for the reduction of sleep disturbances in older adults and those with ADRD.
Read MoreDon’t Take it Out on Your Computer!
Are you technically challenged when it comes to using your computer to complete your job? Do you break out in cold sweats when you hear the windows login theme music? Do you find yourself daydreaming about setting your computer up on a date with your favorite baseball bat?
Read More30 Years Strong
30 Years gone by and ready for another 30!
Read MoreWorld’s first LED, 50 Years Later
GE Engineer Nick Holonyak turned on the world’s first LED 50 years ago.
Read MoreNew Investment Options for 401K
Deciding how to invest retirement plan contributions can be overwhelming. As a leading provider of defined contribution plans, the Principal Financial Group® is always looking for ways to help make retirement planning faster for you.
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